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This project was done for a financial start-up company. The goal was to create a "sleek and reliable product for a successful and confident user". The challenge was to make a money management platform feel friendly and “not corporate”.
The use of an almost monochromatic color scheme and a clear typographic hierarchy allowed me to achieve a clean and friendly look. Besides website design and mobile application UX & UI, this project included brand identity, collateral & credit card design, user flows & persona development, wireframes, icon design.
This project was done for a financial start-up company. The goal was to create a "sleek and reliable product for a successful and confident user". The challenge was to make a money management platform feel friendly and “not corporate”.
The use of an almost monochromatic color scheme and a clear typographic hierarchy allowed me to achieve a clean and friendly look. Besides website design and mobile application UX & UI, this project included brand identity, collateral & credit card design, user flows & persona development, wireframes, icon design.